I. dummy dum‧my 1 [ˈdʌmi] noun dummies PLURALFORM [countable]
1. MARKETING a product that is made to look like a real product and is used for testing, obtaining people's opinions etc
2. MARKETING a test advertisement or design
3. a model of a human used for showing clothes in a shop window or for testing car safety
  [m0] II. dummy dummy 2 adjective [only before a noun]
1. MARKETING a dummy product is made to look like a real one and is used for tests, getting people's opinions etc:

• 72% of the men in the group taking a dummy pill continued to lose hair.

2. ORGANIZATIONS a dummy organization is used to hide the real owner of assets, or to hide criminal activities:

• They had set up a series of dummy corporations to buy and sell 8,000 acres of useless New Mexico desert.

3. a dummy activity is used to make people think that something is happening when it is not:

• They used dummy trades to create a false impression of a more active market than really existed.

* * *

dummy UK US /ˈdʌmi/ noun [C] (plural dummies) MARKETING
a large model of a person, especially one used to show clothes in a store: »

If you want costumes or makeup to look really good, you can put it on a dummy.

something made to look real, used especially to test people's reaction to it: »

The display case was filled with test packages and dummies to simulate the presence of food products.

dummy UK US /ˈdʌmi/ adjective [ before noun]
made to seem real: »

He created a dummy magazine to show to potential publishers.


To meet their monthly targets, salespeople placed dummy orders from friendly customers, cancelling them later.

LAW used to describe a company that is created in order to hide information, especially about who owns its assets: »

The agents set up dummy companies, acquire advanced computers, and then they quietly fold and go home, taking their hardware with them.

Financial and business terms. 2012.

, / / (when only three persons play at whist)

Look at other dictionaries:

  • Dummy — may refer to: Military dummy: dummy round a cartridge that is inert, i.e. contains neither primer nor gunpowder decoy fake military equipment intended to deceive the enemy Crash test dummy, a full scale replica of a human being, weighted and… …   Wikipedia

  • Dummy — Saltar a navegación, búsqueda Dummy LP de Portishead Publicación octubre de 1994 Grabación 1993 – 1994 …   Wikipedia Español

  • Dummy — [ˈdʌmɪ] (engl. für Attrappe) bezeichnet: eine Attrappe für künstlerische Zwecke oder Tests Crashtest Dummy, eine mit zahlreichen Sensoren ausgestattete Puppe in Form eines Menschen oder Tieres, die bei der Unfallforschung (Crashtests) von Fahr… …   Deutsch Wikipedia

  • dummy — index imitation, proxy Burton s Legal Thesaurus. William C. Burton. 2006 dummy …   Law dictionary

  • Dummy — Dum my, n.; pl. {Dummies}. 1. One who is dumb. H. Smith. [1913 Webster] 2. A sham package in a shop, or one which does not contain what its exterior indicates. [1913 Webster] 3. An imitation or copy of something, to be used as a substitute; a… …   The Collaborative International Dictionary of English

  • Dummy — Dum my, a. [See {Dumb}.] 1. Silent; mute; noiseless; as a dummy engine. [1913 Webster] 2. Fictitious or sham; feigned; as, a dummy watch. [1913 Webster] {Dummy car}. See under {Car}. [1913 Webster] …   The Collaborative International Dictionary of English

  • dummy — ► NOUN (pl. dummies) 1) a model or replica of a human being. 2) an object designed to resemble and serve as a substitute for the real one. 3) Brit. a rubber or plastic teat for a baby to suck on. 4) (in sport) a feigned pass or kick. 5) informal …   English terms dictionary

  • dummy — [dum′ē] n. pl. dummies [< DUMB + Y2] 1. [Old Slang] a person unable to talk; mute: an offensive term 2. a figure made in human form, as for displaying clothing, practicing tackling in football, etc. 3. an imitation or sham; substitute for the… …   English World dictionary

  • Dummy — Album par Portishead Sortie 17 octobre 1994 Enregistrement State of Art and Coach House Studios Durée 49min16s Genre Trip hop Producteur …   Wikipédia en Français

  • dummy — [n1] mannequin copy, counterfeit, duplicate, figure, form, imitation, manikin, model, ringer*, sham*, stand in, sub, substitute; concepts 436,716 Ant. being, entity dummy [n2] stupid person blockhead*, dimwit*, dolt*, dullard*, dunce, fool, idiot …   New thesaurus

  • dummy — 1590s, mute person, from DUMB (Cf. dumb). Extended by 1845 to figure representing a person. Used in card games (originally whist) since 1736. Meaning dolt, blockhead is from 1796 …   Etymology dictionary